Printerpoint divides print usage into four separate categories. While the terms may vary from dealer to dealer, these categories usually translate as follows:
- Category A - Monochrome Line Drawing
- Category B - Color Line Drawing
- Category C - Color Rendering or Map
- Category D - Full-Color Photo
By providing customers with four separate, but easily definable price points, you can offer a very low rate for Category A, while having a higher rate for the color categories. This pricing method can help when competing against another dealer who may be offering an LED monochrome printer alongside a color inkjet printer.
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